Ponte Mellor Architects worked closely with ECB Commercial to design, document and build a new 1,500 sq. ft. high-end retail store in three month’s time.
The Denim Bar is themed along the lines of an elegant entertainment establishment using urbane materialsstainless steel, cherry wood and glass. Located in Pentagon Row, Arlington County, VA, the store front presents a human-scaled walkable experience to the pedestrian reinforcing the “town-like”character of the development. The store display and fixtures present the retailer’s merchandise in attractive fixed, as well as moveable, displays that include lifestyle imagery, sparkling lighting and the opportunity for personalized service at the “Bar”. The store has exceeded sales projections in the first six months of operation. Currently, PMA is planning a second Denim Bar location for the Owners.